Here we show the revenue model of Facebook. We do this based on two major streams.
-The Facebook user stream --> Here we see that there are three types of users: potential, simple and advanced.
-The Firm user stream --> Here we see that there are two types of firms: potential firms using Facebook and the actual firms who use Facebook as a way to advertize to their customers.
What we want to know is whether Facebook can make small investments that can result in a bigger Balance statement.