Marketing | Insight Maker

Our First Simulation model

Bass Introduction Model

David Ryanto M Nadeak

Clone of Product demo perfromance

Sauvik Majumder

Clone of Clone of Multi-Channel Subscription Model

Michelle Arifin

Model Explanation:

This system dynamics model visualises the impact on investment into policing and community engagement resources on the crime rates within the youth population of Bourke, NSW.
The model also adds in the variable of funding for safe houses. With a high rate of domestic violence, unfavorable home conditions and other socio-economic factors, many youth roam the streets with no safe place to go, which may lead to negative behaviour patterns.

Assumptions

Youth Population: 700
Total youth population in 2016 for Bourke LGA was 646 (ages 10-29). (Census, 2016) Figures rounded to 700 for purposes of this model simulation.

Constants:
70% registration and engagement rates for Community funded programs
30% attendance rate for Safe Houses
50% crime conviction rate

Variables

Positive and Negative Influences

The model shows a number of key variables that lead youth to become more vunerable to commit a crime (such as alienation, coming from households with domestic violence, boredom and socio-economic disadvantages such as low income), as well as the variables that enhance the youth's likelihood to be a contributing member of the community (developing trusted relationships and connections with others, and having a sense of self worth, purpose and pride in the community). These factors (positive and negative) are aggregated to a single rate of 50% each for the purposes of the simulation, however each individual situation would be unique.

Police Funding / Resources

Police funding and resources means the number of active police officers attending to criminal activities, as well as prevention tactics and education programs to reduce negative behaviour. The slider can be moved to increase or decrease policing levels to view the impact on conviction rates. Current policing levels are approx 40 police to a population of under 3000 in Bourke.

Crime Rate

Youth crime rates in Australia were 3.33% (2016). Acknowledging Bourke crime rates are much higher than average, a crime rate of 40% is set initially for this model, but can be varied using the sliders.

Community Program Funding / Resources

Community Program Funding and Resources means money, facilities and people to develop and support the running of programs such as enhancing employability through mentorship and training, recreational sports and clubs, and volunteering opportunities to give back to the community. As engagement levels in the community programs increase, the levels of crime decrease. The slider can be moved to increase or decrease funding levels to view the impact on youth registrations into the community programs.

Observations

Ideally the simulations should show that an increase in police funding reduces crime rates over time, allowing for more youth committing crimes to be convicted and subsequently rehabilitated, therefore decreasing the overall levels of youth at risk.

A portion of those youth still at risk will move to the youth not at risk category through increased funding of safe houses (allowing a space for them to get out of the negative behaviour loop and away), whom them may consider registering into the community engagement programs. An increase in funding in community engagement programs will see more youth become more constructive members of the community, and that may in turn encourage youth at risk to seek out these programs as well by way of social and sub-cultural influences.

Clone of Justice & Community Support Investment and the Impacts on Bourke Youth Population

Hamza Razi

Stock and flow model to capture relationship between different factors that impact store demo performance

Product demo performance

Chaitanya TSK

3

Stock and flow model to capture relationship between different factors that impact store demo performance

Clone of Clone of Product demo performance

Suprgya Bhushan

This is an early version of a CLD I have done that explains how my business coaching and consulting works.

ConsultingDilemma

Julio Graham

Clone of Multi-Channel Subscription Model

RATNA ALYA NURSAFIRA

Simulasi Shenelin

Julia Lestari

ABM approach to Bass Model of diffusion with a detractor state.

Still a work in progress.

ABM Bass Diffusion with Detractors

Jess Laventall

Model Explanation:

This system dynamics model visualises the impact on investment into policing and community engagement resources on the crime rates within the youth population of Bourke, NSW.
The model also adds in the variable of funding for safe houses. With a high rate of domestic violence, unfavorable home conditions and other socio-economic factors, many youth roam the streets with no safe place to go, which may lead to negative behaviour patterns.

Assumptions

Youth Population: 700
Total youth population in 2016 for Bourke LGA was 646 (ages 10-29). (Census, 2016) Figures rounded to 700 for purposes of this model simulation.

Constants:
70% registration and engagement rates for Community funded programs
30% attendance rate for Safe Houses
50% crime conviction rate

Variables

Positive and Negative Influences

The model shows a number of key variables that lead youth to become more vunerable to commit a crime (such as alienation, coming from households with domestic violence, boredom and socio-economic disadvantages such as low income), as well as the variables that enhance the youth's likelihood to be a contributing member of the community (developing trusted relationships and connections with others, and having a sense of self worth, purpose and pride in the community). These factors (positive and negative) are aggregated to a single rate of 50% each for the purposes of the simulation, however each individual situation would be unique.

Police Funding / Resources

Police funding and resources means the number of active police officers attending to criminal activities, as well as prevention tactics and education programs to reduce negative behaviour. The slider can be moved to increase or decrease policing levels to view the impact on conviction rates. Current policing levels are approx 40 police to a population of under 3000 in Bourke.

Crime Rate

Youth crime rates in Australia were 3.33% (2016). Acknowledging Bourke crime rates are much higher than average, a crime rate of 40% is set initially for this model, but can be varied using the sliders.

Community Program Funding / Resources

Community Program Funding and Resources means money, facilities and people to develop and support the running of programs such as enhancing employability through mentorship and training, recreational sports and clubs, and volunteering opportunities to give back to the community. As engagement levels in the community programs increase, the levels of crime decrease. The slider can be moved to increase or decrease funding levels to view the impact on youth registrations into the community programs.

Observations

Ideally the simulations should show that an increase in police funding reduces crime rates over time, allowing for more youth committing crimes to be convicted and subsequently rehabilitated, therefore decreasing the overall levels of youth at risk.

A portion of those youth still at risk will move to the youth not at risk category through increased funding of safe houses (allowing a space for them to get out of the negative behaviour loop and away), whom them may consider registering into the community engagement programs. An increase in funding in community engagement programs will see more youth become more constructive members of the community, and that may in turn encourage youth at risk to seek out these programs as well by way of social and sub-cultural influences.

Clone of Justice & Community Support Investment and the Impacts on Bourke Youth Population

Hamza Razi

The need to spend time doing chargeable work, in balance and/or conflict with the need to spend time doing marketing to ensure a continuing workload into the future.

Clone of Spending time on chargeable billings vs. marketing

Nilo Guimaraes

Model Explanation

This complex system model visualizes relationships between the investment on police and community and the change of youth crime rate in Bourke, NSW.

Assumptions

Total number of youth population (aged 13 – 19 years old) in Bourke: 1,000

80% of Bourke youth population are assumed to behave negatively.

50% of alienated teenagers are assumed to breach of law or rules.

70% of alienated youth who breach of law or rules will be arrested by police.

60% of teenagers arrested are assumed to be convicted and detained.

40% of teenagers arrested are assumed not to be convicted and detained.

70% of teenagers detained are assumed to participate in juvenile community programs after being released.

70% of teenagers participated in community programs will rehabilitate.

Variables

Drugs & Alcohol, Domestic violence, Long-term unemployment

Police expenses

Community funding

Conclusion

It can be seen that the number of alienated youth and the crime rate will decline over time when investing more on police and juvenile community programs.

Clone of MKT563 Assessment 4 - Simulation of Bourke youth alienation problem - 11641572 SHAN CHEN

Yovani Navas

This model explores the relationship between acquisition and retention

Relationship of customer acquisition to customer retention (in progress)

Christie L Nordhielm, PhD

to be updated

Clone of Campaign effectiveness

Sauvik Majumder

Summary of several articles on social marketing

Social marketing

Geoff McDonnell

4 months ago

A very simple bass model for teaching purposes

Bass_model_simple_demo

Insightmakerwisemind

modelēšanas kursam

SIMPLE PRODUCTION

Peteris Bondars

My first Insight Maker experiment. A straightforward model in which we start with a fixed number of prospects, convert them into customers, then lose some who become former customers.

Clone of Customer Conversion and Loss