Marketing | Insight Maker

Our First Simulation model

Bass Introduction Model

David Ryanto M Nadeak

ABM approach to Bass Model of diffusion with a detractor state.

Still a work in progress.

Clone of ABM Bass Diffusion with Detractors

FJR

Model Explanation:

This system dynamics model visualises the impact on investment into policing and community engagement resources on the crime rates within the youth population of Bourke, NSW.
The model also adds in the variable of funding for safe houses. With a high rate of domestic violence, unfavorable home conditions and other socio-economic factors, many youth roam the streets with no safe place to go, which may lead to negative behaviour patterns.

Assumptions

Youth Population: 700
Total youth population in 2016 for Bourke LGA was 646 (ages 10-29). (Census, 2016) Figures rounded to 700 for purposes of this model simulation.

Constants:
70% registration and engagement rates for Community funded programs
30% attendance rate for Safe Houses
50% crime conviction rate

Variables

Positive and Negative Influences

The model shows a number of key variables that lead youth to become more vunerable to commit a crime (such as alienation, coming from households with domestic violence, boredom and socio-economic disadvantages such as low income), as well as the variables that enhance the youth's likelihood to be a contributing member of the community (developing trusted relationships and connections with others, and having a sense of self worth, purpose and pride in the community). These factors (positive and negative) are aggregated to a single rate of 50% each for the purposes of the simulation, however each individual situation would be unique.

Police Funding / Resources

Police funding and resources means the number of active police officers attending to criminal activities, as well as prevention tactics and education programs to reduce negative behaviour. The slider can be moved to increase or decrease policing levels to view the impact on conviction rates. Current policing levels are approx 40 police to a population of under 3000 in Bourke.

Crime Rate

Youth crime rates in Australia were 3.33% (2016). Acknowledging Bourke crime rates are much higher than average, a crime rate of 40% is set initially for this model, but can be varied using the sliders.

Community Program Funding / Resources

Community Program Funding and Resources means money, facilities and people to develop and support the running of programs such as enhancing employability through mentorship and training, recreational sports and clubs, and volunteering opportunities to give back to the community. As engagement levels in the community programs increase, the levels of crime decrease. The slider can be moved to increase or decrease funding levels to view the impact on youth registrations into the community programs.

Observations

Ideally the simulations should show that an increase in police funding reduces crime rates over time, allowing for more youth committing crimes to be convicted and subsequently rehabilitated, therefore decreasing the overall levels of youth at risk.

A portion of those youth still at risk will move to the youth not at risk category through increased funding of safe houses (allowing a space for them to get out of the negative behaviour loop and away), whom them may consider registering into the community engagement programs. An increase in funding in community engagement programs will see more youth become more constructive members of the community, and that may in turn encourage youth at risk to seek out these programs as well by way of social and sub-cultural influences.

Clone of Justice & Community Support Investment and the Impacts on Bourke Youth Population

Hamza Razi

Simple BASS Model of the Rate of Adoption

Adoption Rate BASS Model

Sarah Herring

AdoptionModel

Enrique Campos-Nanez

Model Explanation:

This system dynamics model visualises the impact on investment into policing and community engagement resources on the crime rates within the youth population of Bourke, NSW.
The model also adds in the variable of funding for safe houses. With a high rate of domestic violence, unfavorable home conditions and other socio-economic factors, many youth roam the streets with no safe place to go, which may lead to negative behaviour patterns.

Assumptions

Youth Population: 700
Total youth population in 2016 for Bourke LGA was 646 (ages 10-29). (Census, 2016) Figures rounded to 700 for purposes of this model simulation.

Constants:
70% registration and engagement rates for Community funded programs
30% attendance rate for Safe Houses
50% crime conviction rate

Variables

Positive and Negative Influences

The model shows a number of key variables that lead youth to become more vunerable to commit a crime (such as alienation, coming from households with domestic violence, boredom and socio-economic disadvantages such as low income), as well as the variables that enhance the youth's likelihood to be a contributing member of the community (developing trusted relationships and connections with others, and having a sense of self worth, purpose and pride in the community). These factors (positive and negative) are aggregated to a single rate of 50% each for the purposes of the simulation, however each individual situation would be unique.

Police Funding / Resources

Police funding and resources means the number of active police officers attending to criminal activities, as well as prevention tactics and education programs to reduce negative behaviour. The slider can be moved to increase or decrease policing levels to view the impact on conviction rates. Current policing levels are approx 40 police to a population of under 3000 in Bourke.

Crime Rate

Youth crime rates in Australia were 3.33% (2016). Acknowledging Bourke crime rates are much higher than average, a crime rate of 40% is set initially for this model, but can be varied using the sliders.

Community Program Funding / Resources

Community Program Funding and Resources means money, facilities and people to develop and support the running of programs such as enhancing employability through mentorship and training, recreational sports and clubs, and volunteering opportunities to give back to the community. As engagement levels in the community programs increase, the levels of crime decrease. The slider can be moved to increase or decrease funding levels to view the impact on youth registrations into the community programs.

Observations

Ideally the simulations should show that an increase in police funding reduces crime rates over time, allowing for more youth committing crimes to be convicted and subsequently rehabilitated, therefore decreasing the overall levels of youth at risk.

A portion of those youth still at risk will move to the youth not at risk category through increased funding of safe houses (allowing a space for them to get out of the negative behaviour loop and away), whom them may consider registering into the community engagement programs. An increase in funding in community engagement programs will see more youth become more constructive members of the community, and that may in turn encourage youth at risk to seek out these programs as well by way of social and sub-cultural influences.

Clone of Justice & Community Support Investment and the Impacts on Bourke Youth Population

Hamza Razi

modelēšanas kursam

SIMPLE PRODUCTION

Peteris Bondars

This model is looking at the youth in the town of Bourke, in NSW Australia. It has been designed to look at the impacts that the police force and community engagement can have on the youth in Bourke, specifically in relation to the crime rates within the town and what factors impact on this, including unemployment and drug and alcohol use.

Assumptions:

- Total youth in Bourke = 25,000

- Currently in Jail = 15,500

- Currently in rehabilitation = 6,500

- Youth who participate in a Community program and complete it = 75%

- Youth with antisocial behaviour = 2,000

- Youth with drug and alcohol problems = 6,500

- Unemployment = 10,000

- Youth placed into rehab due to drugs = 1,500

The youth in Bourke enter into a community program, and 75% of youth complete the program and return to the total youth. The 25% that do not complete become disengaged and wind up in jail. They complete a rehabilitation program and return to the community after 6 months. Youth with unemployment are impacted by drug and alcohol use and they are either detected by the police and placed into the rehabilitation program, or they are not detected and continue on a cycle of unemployment and drug and alcohol use.

The Government funding goes into the community programs and into the jail. The police force impacts on the disengaged youth entering into jail, the youth who become rehabilitated and detecting the drug and alcohol use of the youth.

There are two graphs in particular that are called out in this model. They are:

1) Youth in Jail and Disengagement

2) Youth in the Community Program and Youth Completing the Program

When looking at graph number one with the sliders on 100 Police Staff Members and $50,000 Government Funding you can see that the more youth that complete the program, the less youth there are in jail. We can identify that the completion of the program decreases the amount of youth in jail.

When these sliders are decreased to their lowest with 5 police staff members and $5,000 of government funding we see that the time it takes for the completion of community programs to be surpass the youth in jail occurs after 11 years as opposed to 7 years in the previous graph.

The second graph identifies when the sliders are at their highest the delay and time it takes to engage the youth in the rehabilitation program vs. the youth in the community program, and that the youth entering into the programs and completing match up to one another. When the sliders are at there lowest the rehabilitation sits much lower at all times and the time taken to increase the amount of youth completing the program is substantially longer.

Overall this model stimulates the importance on not only the police force and government funding, but the two working alongside one another for optimum results for the youth in Bourke.

Sarah Herring Assignment Three

Sarah Herring

Simple model from the week 10 lecture. Please ignore.

Simple Bass Model - Ignore

Christopher Brockman

Mkt

Charles

This model explores the relationship between acquisition and retention

Relationship of customer acquisition to customer retention (in progress)

Christie L Nordhielm, PhD

Clone of Multi-Channel Subscription Model

Brian Alden

to be updated

Clone of Campaign effectiveness

Dear A One

Jujuna wine

Lana

The need to spend time doing chargeable work, in balance and/or conflict with the need to spend time doing marketing to ensure a continuing workload into the future.

Spending time on chargeable billings vs. marketing

Julio Graham

My first Insight Maker experiment. A straightforward model in which we start with a fixed number of prospects, convert them into customers, then lose some who become former customers.

Clone of Customer Conversion and Loss

Carmen

Our first simulation shows the diffusion of innovation. We added a slider and button to run the simulation

BASS introduction model

Debrina Setiawan

The need to spend time doing chargeable work, in balance and/or conflict with the need to spend time doing marketing to ensure a continuing workload into the future.

Clone of Spending time on chargeable billings vs. marketing

Nilo Guimaraes

Marketing and Financing

Geoffrey Cozma

Model Explanation:

This system dynamics model visualises the impact on investment into policing and community engagement resources on the crime rates within the youth population of Bourke, NSW.
The model also adds in the variable of funding for safe houses. With a high rate of domestic violence, unfavorable home conditions and other socio-economic factors, many youth roam the streets with no safe place to go, which may lead to negative behaviour patterns.

Assumptions

Youth Population: 700
Total youth population in 2016 for Bourke LGA was 646 (ages 10-29). (Census, 2016) Figures rounded to 700 for purposes of this model simulation.

Constants:
70% registration and engagement rates for Community funded programs
30% attendance rate for Safe Houses
50% crime conviction rate

Variables

Positive and Negative Influences

The model shows a number of key variables that lead youth to become more vunerable to commit a crime (such as alienation, coming from households with domestic violence, boredom and socio-economic disadvantages such as low income), as well as the variables that enhance the youth's likelihood to be a contributing member of the community (developing trusted relationships and connections with others, and having a sense of self worth, purpose and pride in the community). These factors (positive and negative) are aggregated to a single rate of 50% each for the purposes of the simulation, however each individual situation would be unique.

Police Funding / Resources

Police funding and resources means the number of active police officers attending to criminal activities, as well as prevention tactics and education programs to reduce negative behaviour. The slider can be moved to increase or decrease policing levels to view the impact on conviction rates. Current policing levels are approx 40 police to a population of under 3000 in Bourke.

Crime Rate

Youth crime rates in Australia were 3.33% (2016). Acknowledging Bourke crime rates are much higher than average, a crime rate of 40% is set initially for this model, but can be varied using the sliders.

Community Program Funding / Resources

Community Program Funding and Resources means money, facilities and people to develop and support the running of programs such as enhancing employability through mentorship and training, recreational sports and clubs, and volunteering opportunities to give back to the community. As engagement levels in the community programs increase, the levels of crime decrease. The slider can be moved to increase or decrease funding levels to view the impact on youth registrations into the community programs.

Observations

Ideally the simulations should show that an increase in police funding reduces crime rates over time, allowing for more youth committing crimes to be convicted and subsequently rehabilitated, therefore decreasing the overall levels of youth at risk.

A portion of those youth still at risk will move to the youth not at risk category through increased funding of safe houses (allowing a space for them to get out of the negative behaviour loop and away), whom them may consider registering into the community engagement programs. An increase in funding in community engagement programs will see more youth become more constructive members of the community, and that may in turn encourage youth at risk to seek out these programs as well by way of social and sub-cultural influences.

Justice & Community Support Investment and the Impacts on Bourke Youth Population